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Electronic Commerce Booklist

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All of these books can be purchased online, through Amazon.com, by clicking on the book's cover. You will also find reviews of these books from fellow readers, to help you decide if the book is right for you.

Electronic Commerce - A Manager's Guide

Electronic Commerce : A Manager's Guide

By Ravi Kalakota, Andrew B. Whinston
Published by Addison-Wesley

Understanding electronic commerce is a critical skill that management must quickly acquire to guide their businesses in a rapidly changing marketplace. Many electronic commerce books are aimed at a technical audience, such as software developers and webmasters.

 

The Internet Marketing PlanThe Internet Marketing Plan : A Practical Handbook for Creating, Implementing and Assessing Your Online Presence

By Kim M. Bayne

 

 

coverThe Economics of Electronic Commerce

By Andrew B. Whinston, et al
Published by Macmillian Technical Publishing

 


Written by : David Reilly
Last updated : Thursday, August 12, 1999